Small Businesses Yield Big Dreams
Small businesses reflect the American dream that a good idea—paired with strong business skills and enough hard work—can build a fulfilling livelihood and legacy. DeVry University's Bachelor’s Degree with a Specialization in Small Business Management and Entrepreneurship can help you work toward your goals and grow these vital businesses.
Get to Know Our Small Business Management and Entrepreneurship Specialization
Whether you're aiming to take up your own venture or help others develop their companies, our Small Business Management and Entrepreneurship Specialization can put you on the right path. This specialization offers courses that focus on customer relations, budgeting, forecasting, e-commerce and other small business topics. As a student, you can develop and strengthen the skills needed to make it as an entrepreneur.
Our Small Business Management and Entrepreneurship Specialization can be earned as a part of the following bachelor's degrees in business:
- Bachelor’s in Business Administration
- Bachelor’s in Management
- Bachelor’s in Technical Management
Classes Start Every 8 Weeks
Earn your Bachelor's Degree in Business with Small Business Management and Entrepreneurship Specialization in as little as 2 years + 8 months*—or even more quickly with qualifying transfer credits.
*Not including breaks. Assumes year-round, full-time enrollment.
Availability
What You'll Learn
The Small Business Management and Entrepreneurship Specialization covers the following:
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Business Plan WritingDraft a comprehensive business plan for a small business, including an executive summary, company description, target market, competition, marketing and sales, operations, management structure, future development and financials -
Budgeting and ForecastingLearn to design and implement a long-range budget forecast and assess its impact on departmental planning. -
Customer and Personal ServiceDemonstrate the principles and processes of personal service, including conducting customer needs assessments, meeting quality standards for services and evaluating customer satisfaction. -
Sales and MarketingGain knowledge of principles and methods for promoting and selling products or services. This includes marketing strategy and tactics, product demonstration and sales.
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E-commerceExplore Internet marketing, retailing, payment and order fulfillment. Learn about various e-commerce models, for business-to-business (B2B) and consumer-to-consumer (C2C) websites. -
Operational IssuesAddress unique issues for small business management, including improving the success rate, financing, determining the effect of regulations and obtaining information to improve performance. -
Administration and ManagementUnderstand the fundamental management theories that drive organizations and programs forward. Develop skills in leadership, planning, project management, and resource management.
Accreditation Matters
Accredited* by the Accreditation Council for Business Schools and Programs (ACBSP) www.acbsp.org.
Career Opportunities
Graduates of our Small Business Management and Entrepreneurship Specialization may consider careers such as:
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Administrative Services Manager
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Business Development Manager
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Business Manager
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Construction Manager
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General and Operations Manager
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Customer Relations Manager
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Internet Marketing and Sales Manager
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Management Analyst Consultant
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Meeting and Convention Planner
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Retail Store Manager
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Small Business Owner
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Social and Community Service Manager
Learn more about Careers in Small Business Management
Option 1: Business Administration
Program-Specific Courses
Small Business Management and Entrepreneurship
| BUSN258 | Customer Relations |
| BUSN278 | Budgeting and Forecasting |
| MGMT410 | Human Resource Management |
| SBE310 | Small Business Management and Entrepreneurship |
| SBE330 | Creativity, Innovation and New Product Development |
| SBE430 | E-Commerce for Small Business |
| SBE440 | Business Plan Writing for Small Businesses and Entrepreneurs |
Core Degree Courses
Business Core1
| ACCT212 | Financial Accounting |
| BIS155 | Data Analysis with Spreadsheets with Lab |
| BUSN115 | Introduction to Business and Technology |
| BUSN319 | Marketing |
| COMP100 | Computer applications for business (with lab) |
| MGMT303 | Principals of management |
Finance and Management
| ACCT346 | Managerial Accounting |
| BIS245 | Database Essentials for Business with Lab |
| BUSN379 | Finance |
| ECON312 | Principals of economics |
| MGMT404 | Project Management |
Senior Project
| BUSN460 | Senior Project |
Electives
| CIS115 | Logic and Design |
| MGMT408 | Management of Technology Resources |
| SEC310 | Principles and Theory of Security Management |
General Degree Courses
Communication Skills
| ENGL1122 | Composition |
| ENGL135 | Advanced Composition |
| ENGL216 | Technical Writing |
| SPCH275 | Public Speaking |
Humanities3
| HUMN303 | Introduction to the Humanities |
| ETHC445 | Principles of Ethics |
| LAS432 | Technology, Society, and Culture |
Social Sciences
| SOCS185 | Culture and Society |
| SOCS3254 | Environmental Sociology |
| LAWS3105 | The Legal Environment |
Mathematics and Natural Sciences
| MATH114 | Algebra for College Students |
| MATH221 | Statistics for Decision-Making |
| SCI2286 | Nutrition, Health and Wellness with Lab |
Personal and Professional Development
| CARD405 | Career Development |
| COLL148 | Critical Thinking and Problem-Solving |
Option 2: Management
Program-Specific Courses
Small Business Management and Entrepreneurship
| BUSN258 | Customer Relations |
| BUSN412 | Business Policy |
| SBE310 | Small Business Management and Entrepreneurship |
| SBE330 | Creativity, Innovation and New Product Development |
| SBE420 | Operational Issues in Small Business Management |
| SBE430 | E-Commerce for Small Business |
| SBE440 | Business Plan Writing for Small Businesses and Entrepreneurs |
Core Degree Courses
Business Core
| ACCT212 | Financial Accounting |
| BIS155 | Data Analysis with Spreadsheets with Lab |
| BUSN115 | Introduction to Business and Technology |
| BUSN319 | Marketing |
| COMP100 | Computer Applications for Business with Lab |
| MGMT303 | Principles of Management |
Management and Technology
| BIS245 | Database Essentials for Business with Lab |
| BUSN278 | Budgeting and Forecasting |
| BUSN369 | International Business |
| CIS115 | Logic and Design |
| MGMT404 | Project Management |
| MGMT410 | Human Resource Management |
Senior Project
| BUSN460 | Senior Project |
Analytics
| BIAM300 | Managerial Applications of Business Analytics |
| BIAM400 | Applied Business Analytics |
| BIAM410 | Database Concepts in Business Intelligence |
General Degree Courses
Communication Skills
| ENGL112 | Composition |
| ENGL135 | Advanced Composition |
Humanities3
| ETHC445 | Principles of Ethics |
| LAS432 | Technology, Society, and Culture |
Social Sciences
| ECON312 | Principles of Economics |
| SOCS1857 | Culture and Society |
Mathematics and Natural Sciences
| MATH114 | Algebra for College Students |
| MATH221 | Statistics for Decision-Making |
| SCI2288 | Nutrition, Health and Wellness with Lab |
Additional General Education Selection
| SPCH275 | Public Speaking |
Personal and Professional Development
| CARD405 | Career Development |
| COLL148 | Critical Thinking and Problem-Solving |
Option 3: Technical Management
Program-Specific Courses
Small Business Management and Entrepreneurship
| BUSN258 | Customer Relations |
| BUSN278 | Budgeting and Forecasting |
| MGMT410 | Human Resource Management |
| SBE310 | Small Business Management and Entrepreneurship |
| SBE420 | Operational Issues in Small Business Management |
| SBE430 | E-Commerce for Small Business |
| SBE440 | Business Plan Writing for Small Businesses and Entrepreneurs |
Core Degree Courses
Business Core
| ACCT212 | Financial Accounting |
| BIS155 | Data Analysis with Spreadsheets with Lab |
| BUSN319 | Marketing |
| BUSN115 | Introduction to Business and Technology |
| COMP100 | Computer Applications for Business with Lab |
| MGMT303 | Principles of Management |
Management and Technology
| BIS245 | Database Essentials for Business with Lab |
| MGMT404 | Project Management |
Senior Project
| BUSN460 | Senior Project |
Electives9
| BUSN369 | International Business |
| BUSN412 | Business Policy |
| MGMT408 | Management of Technology Resources |
| SEC310 | Principles and Theory of Security Management |
| WGD201 | Visual Design Fundamentals |
| WGD210 | Digital Imaging Fundamentals |
| WGD229 | Information Design |
General Degree Courses
Communication Skills
| ENGL1122 | Composition |
| ENGL135 | Advanced Composition |
Humanities3
| ETHC445 | Principles of Ethics |
| LAS432 | Technology, Society, and Culture |
Social Sciences
| ECON312 | Principles of Economics |
| SOCS1857 | Culture and Society |
Mathematics and Natural Sciences
| MATH114 | Algebra for College Students |
| MATH221 | Statistics for Decision-Making |
| SCI2286 | Nutrition, Health and Wellness with Lab |
Additional General Education Selection
| SPCH275 | Public Speaking |
Personal and Professional Development
| CARD405 | Career Development |
| COLL148 | Critical Thinking and Problem-Solving |
Academic Catalog
Download PDFProgram Overview
Business Administration: Small Business Management and Entrepreneurship
Download PDF
Program Overview
Management: Small Business Management and Entrepreneurship
Download PDFProgram Overview
Technical Management: Small Business Management and Entrepreneurship
Download PDFAcademic Catalog
Download PDFProgram Overview
Business Administration: Small Business Management and Entrepreneurship
Download PDFRelated Programs
*Conferral and Assessment Data - Available for all of DeVry and Keller's ACBSP accredited programs. This accreditation applies to the Bachelor's of Business Administration and the Bachelor's of Technical Management.
1Students enrolled at a New Jersey location must also take the following to fulfill this requirement:
(a) all of: BUSN412; GSCM206
(b) one of: BUSN369; INTP491 and INTP492
2Students enrolled at a New Jersey location take ENGL108 in lieu of this course.
3Students enrolled at a Pennsylvania location must take HUMN451 as part of this requirement.
4Certain students enrolled as online students are assigned PSYC307 in lieu of this requirement.
5Students enrolled at a Nevada location must take POLI332 in lieu of this requirement.
6Students enrolled at a New Jersey location may take PHYS204 or SCI200 to fulfill this requirement.
7Students enrolled at a Nevada location must take POLI332 as part of this requirement or the General Education Option.
8Ohio residents enrolled as online students, and students enrolled at an Ohio location, must take an additional natural sciences course from those with prefixes BIOS, PHYS, or SCI as part of this requirement.
9Students enrolled at a New Jersey location must take 55 semester-credit hours of general education coursework. Fifteen semester-credit hours of general education coursework may be applied to the Electives course area.
All students enrolled in site-based programs will be required to take some coursework online and, for some programs and locations, a substantial portion of the program may be required to be completed online.
