Accreditation Matters
Our MBA with a Marketing Specialization is accredited* by the Accreditation Council for Business Schools and Programs (ACBSP) www.acbsp.org
MBA
Our MBA with a Marketing Specialization is accredited* by the Accreditation Council for Business Schools and Programs (ACBSP) www.acbsp.org
Advertising
Brand Management
Digital Marketing
Industrial Buying
Market Research Analysis and Management
Product Distribution
Product Management
Promotion and Public Relations
Sales
Social Media Marketing
+ Choose one below
+ Choose one below
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+ Choose one below
*Students who hold an undergraduate business degree, a technology degree or a degree with a technology specialization may be eligible to waive up to three courses (nine credit hours). Students with undergraduate degrees in other disciplines may also be eligible to waive select courses upon review of their undergraduate transcript. Course waiver availability varies by location. See Course Waivers for details.
An MBA with a specialization in Marketing is a graduate-level business degree that emphasizes both business administration and marketing skills. Coursework for this degree generally covers a range of both business and marketing subjects in order to help students develop proficiency in both areas.
An MBA with a Specialization in Marketing can help you prepare to pursue a career in either business or marketing. The marketing specialization component of this degree enables you to build your understanding of marketing strategies and tactics, while the standard MBA portion helps you improve your business administration skills. By combining these two disciplines into a single degree, you can develop your abilities and may find yourself able to pursue a wider range of career options.
The length of an MBA program can vary depending on the school. Here at DeVry, you can earn your MBA with a Specialization in Marketing in as little as 2 years + 8 months**—or even more quickly with qualifying transfer credits.
An MBA with a specialization in Marketing and a Master's in Marketing have some overlapping elements, particularly their focus on various marketing disciplines. However, a Master's in Marketing will have a greater focus on just marketing courses, while an MBA with a Specialization in Marketing will typically contain business administration and marketing courses.
Marketing can be an excellent career option if you are interested in learning how to improve brand awareness and engage customers. Careers in marketing frequently combine analytics, business skills and creative thinking, resulting in a dynamic, multi-faceted career that has a lot to offer if you are looking to put your business education to good use.
You can earn our MBA with a Specialization in Marketing online or in a hybrid format that combines online learning with an on-campus experience. Either way, we are there to help you learn on your time in a way that fits your busy life.
Here at DeVry, applicants of our graduate programs must have earned a bachelor’s degree from a University-recognized institution to be eligible for admission. You may also have to meet a few other prerequisite requirements including achieving minimum test scores, meeting GPA minimums and demonstrating math and language proficiency. At DeVry, our streamlined admissions process requires just a few simple steps, helping you to keep your graduate education plans moving forward. Detailed information about admission to our graduate programs can be found here or in our Keller Academic Catalog.
Graduates of our MBA with a Specialization in Marketing program may consider a broad variety of careers in advertising, brand management, digital marketing, market research, public relations and other marketing-related areas.
The U.S. Bureau of Labor Statistics (BLS) projects overall employment of advertising, promotions and marketing managers to grow 10% from 2021 to 2031, faster than the average for all occupations, with about 35,300 job openings each year over this period.3 This growth is projected on a national level and local growth will vary by location. This projection is not specific to graduates of DeVry and may include earners at all stages of their careers.
The BLS attributes this projected growth to continued demand for marketing managers who will use a range of campaigns to maintain or expand their company’s market share, develop pricing strategies and explore new ways to reach customers.
Programs vary by location. For specific program details for Pennsylvania, refer to:
Pennsylvania catalog
Coursework - Marketing specialization for Pennsylvania residents
* Conferral and Assessment Data - Available for all of DeVry and Keller's ACBSP accredited programs. For a full list of DeVry University's business and accounting degree programs accredited by ACBSP, please see the Accreditation page. The Business Intelligence and Analytics Management Certificate program offered in Pennsylvania has not achieved accreditation from ACBSP.
1Eligibility and application of course waivers varies based on the type of course waiver credit earned, the student’s enrolled location and/or the student’s state of residence. For more information, please refer to the Course Waiver section of the Keller academic catalog.
2Students who hold an undergraduate business degree, a technology degree or a degree with a technology specialization may be eligible to waive up to three courses (nine credit hours). Students with undergraduate degrees in other disciplines may also be eligible to waive select courses upon review of their undergraduate transcript. Course waiver availability varies by location. For more information, please refer to the Course Waiver section of the Keller academic catalog.
3https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm#tab-1
**Not including breaks. Assumes year-round, full-time enrollment.
All students enrolled in site-based programs will be required to take some coursework online and, for some programs and locations, a substantial portion of the program may be required to be completed online.
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In New York, DeVry University operates as DeVry College of New York. DeVry University is accredited by The Higher Learning Commission (HLC), www.hlcommission.org. The University’s Keller Graduate School of Management is included in this accreditation. DeVry is certified to operate by the State Council of Higher Education for Virginia. Arlington Campus: 1400 Crystal Dr., Ste. 120, Arlington, VA 22202. DeVry University is authorized for operation as a postsecondary educational institution by the Tennessee Higher Education Commission, www.tn.gov/thec. Naperville Campus: 1200 E. Diehl Rd., Naperville, IL 60563. Unresolved complaints may be reported to the Illinois Board of Higher Education through the online compliant system https://complaints.ibhe.org/. View DeVry University’s complaint process https://www.devry.edu/compliance/student-complaint-procedure.html Program availability varies by location. In site-based programs, students will be required to take a substantial amount of coursework online to complete their program.
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